Like Afterpay for your apartment: Would you rent now, pay later?


It’s a well-recognized sight for web shoppers: An merchandise — say, a males’s go well with jacket — is listed for $150. But beneath the sale worth is a second supply: 4 funds of $37.50 with Affirm, Afterpay or Klarna. 

In latest years, such purchase now, pay later providers have develop into more and more frequent within the U.S. and Canada. Companies like Air Canada and CIBC have even hopped on the bandwagon, providing merchandise that permit prospects to unfold the price of flights and bank card purchases over a number of funds. 

But can the identical model apply to rent? That’s what a small variety of monetary know-how firms are banking on.

For a price, suppliers like Calgary-based Zenbase and the U.S.-based Till, Jetty and Flex permit renters to separate their month-to-month funds into two instalments. 

The thought, stated Zenbase founder and CEO Koray Oztekin, is to handle the imbalance between when individuals receives a commission (typically twice a month) and when their rent comes due (normally the primary of the month). 

“Our mission is to present individuals full management round how they handle their family bills,” stated Oztekin, whose firm launched final yr and prices between $9.90 and $19.90 a month relying on the quantity of rent a tenant pays.

Amid the excessive price of rent (and nearly all the things else), Oztekin believes there is a rising market for this sort of service.

“We’re not builders, we can not repair the housing provide challenge,” he stated. “But on the very least, we may supply an possibility that individuals can use if it is sensible for them.” 

The PayBright brand is seen on an e-commerce web site in Toronto in December 2020. A small variety of tech firms are making use of the identical ‘purchase now, pay later’ model to rent funds. (Giordano Ciampini/The Canadian Press)

How it really works

While rent now, pay later merchandise are nonetheless pretty new, they often are available a few flavours, stated Tal Schwartz, a senior tech product supervisor who writes the Canadian Fintech publication. 

Earlier variations of this product, he stated, have been sometimes geared towards landlords and embedded into property administration software program.

“So when a landlord is requesting fee from a renter, this might be one of many checkout choices,” stated Schwartz, who can be the previous head of analysis for the Canadian Lenders’ Association.

More lately, Schwartz stated different merchandise have been launched that work straight with tenants. 

One was provided by Chroma Technologies, one other Calgary-based firm.

Users paid Chroma half their rent on or earlier than the primary of the month. The firm would then pay all the month’s rent on to the owner, and renters would pay the excellent stability again to Chroma on their subsequent payday, stated CEO and co-founder Myles Shedden. 

The product launched in February this yr and he stated there was loads of demand.

“But finally, there was a elementary downside with the enterprise model, which was that individuals that may pay their rent need not break up it,” Shedden stated. 

Less than a yr after the service launched, he stated Chroma has determined to “wind down” its rent-splitting service.

“Our mortgage losses are increased than what the enterprise can help,” stated Shedden. 

Calgary-based Avenue Living is among the rental firms Zenbase is working with to supply the service. (Paula Duhatschek/CBC)

For his half, Oztekin is not involved about Zenbase’s future. 

He stated the corporate has “extraordinarily low” non-payment charges, which he credit to the truth that it really works straight with landlords and accepts solely tenants who’re in good standing with rent funds.

“You can consider the profile as of us who’re scrambling to place the cash collectively, and it is extraordinarily traumatic for them, however they managed to do it,” stated Oztekin.

“We’re simply giving them a respiratory room in order that they do not default on different payments.” 

User beware

But when individuals discover themselves in this sort of predicament, Scott Hannah, the president and CEO of the Credit Counselling Society, does not essentially advocate they flip to a rent-now, pay-later service. 

If falling behind on rent is a one-time factor, he stated they might attempt to handle it the old style manner: by asking their landlord for a grace interval, or their employer for an advance on their paycheque. 

Scott Hannah of the Credit Counselling Society says individuals trying into utilizing firms that supply buy-now-pay-later providers ought to think about in search of assist from a credit score counsellor if crucial. (CBC)

He additionally recommends individuals take a “good laborious look” at their budgets, think about whether or not they’re overextending themselves, and search assist from a credit score counsellor if crucial. 

“Otherwise you’re going to set your self up for having an extended relationship with an entity like this and paying, on common, someplace between $120 and $240 odd {dollars} a yr for the privilege of somebody simply paying your rent and you paying them proper again,” stated Hannah.

Grant Bazian, president of the insolvency agency MNP, agreed. 

While he stated rent-now, pay-later merchandise could possibly be useful for some, for others they might make issues worse. If somebody is not paying their rent at the beginning of the month, it may find yourself slipping their thoughts, he stated. 

“Things can snowball, that is the issue,” stated Bazian. 

WATCH | Experts clarify danger behind purchase now, pay later plans: 

Buy now, pay later plans pose monetary danger: consultants

Personal finance consultants warn widespread purchase now, pay later instalment loans can harm shopper funds — particularly with regards to youthful customers.

What’s subsequent?

While rent-now, pay-later remains to be a “nascent” subject, Schwartz predicts these merchandise will develop into extra widespread within the years forward. 

Toronto-based Padder, a platform for property managers to gather rent and deal with upkeep requests, plans to go dwell with a rent-now, pay-later possibility subsequent month. 

The Victoria-based money-management app Billi can be contemplating a product that permits rent-splitting as a part of its long-term roadmap.

“I’m very, very sure you will see many different well-known fintech manufacturers that begin providing this service,” stated Schwartz. 

As for Zenbase, it introduced earlier this yr it had raised $4.1 million in seed funding, and plans to begin increasing into provinces past the prairies. 

Oztekin famous there are roughly 5 million renter households in Canada.

“We’re simply scratching the floor, so there are lots of people to work with [in] the approaching years,” he stated. 


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